KEYNOTE SPEAKER & WORKSHOP FACILITATOR
The Voice of Strategic Capacity
George Sandmann helps professional associations, executive peer groups, and corporate conferences ignite real conversations about business growth, value creation, and what it takes to build companies that win — and last.
Built for Your Audience
George speaks to the people who sit at the intersection of private business, professional advisory, and capital markets — whether that's a room full of CPAs debating the future of advisory, a CEO peer group wrestling with growth, or a financial services firm investing in their advisors' skills.
PROFESSIONAL ASSOCIATIONS
CEO & EXECUTIVE PEER GROUPS
CEO & EXECUTIVE PEER GROUPS
EPI, AM&AA, AICPA, ACG, and state CPA societies. George brings category-defining frameworks that give your members a competitive edge.
CEO & EXECUTIVE PEER GROUPS
CEO & EXECUTIVE PEER GROUPS
CEO & EXECUTIVE PEER GROUPS
Vistage, YPO, EO, and independent peer groups. George's workshops create "aha moments" that CEOs carry back to their businesses immediately.
CORPORATE CONFERENCES
CEO & EXECUTIVE PEER GROUPS
CORPORATE CONFERENCES
Financial services firms, wealth management groups, and M&A boutiques looking to deepen advisor capabilities and client conversations.
EXIT PLANNING EVENTS
FRACTIONAL CFO & M&A COMMUNITIES
CORPORATE CONFERENCES
Summit keynotes, breakout sessions, and pre-conference workshops for the exit planning community — George's home turf.
CPA FIRM RETREATS
FRACTIONAL CFO & M&A COMMUNITIES
FRACTIONAL CFO & M&A COMMUNITIES
Helping CPA firm partners and their advisory teams understand the revenue opportunity in strategic business advisory.
FRACTIONAL CFO & M&A COMMUNITIES
FRACTIONAL CFO & M&A COMMUNITIES
FRACTIONAL CFO & M&A COMMUNITIES
Fractional CFOs, M&A advisors, and wealth advisors who want a proven framework for growing client value — not just reporting on it.
Four Ways to Move a Room
From 45-minute keynotes to full-day workshops, George's programs deliver frameworks your audience can apply immediately — not concepts to think about later.
Strategic Capacity: Moving Your Business from Stuck to Best-in-Class
The Game Has Changed: Why Strategic Capacity Is the New Competitive Advantage
The Game Has Changed: Why Strategic Capacity Is the New Competitive Advantage
KEYNOTE - 45-90 MIN - ADVISOR & CEO AUDIENCES
The foundational keynote. George makes the case that the difference between a business that thrives and one that stalls isn't the market, the economy, or the founder's hustle — its Strategic Capacity. He introduces the 3 Dimensions of Business Growth and gives the audience a concrete mental model for diagnosing and solving the problem.
- A clear definition of Strategic Capacity and why it predicts business success
- The 3 Dimensions of Business Growth — predictable profits, sustainable growth, transferable value
- The #1 question on every M&A due diligence checklist — and how to answer it
- Immediate action steps for advisors and CEOs in the room
BEST FOR: ASSOCIATION CONFERENCES - FIRM RETREATS - CEO EVENTS
The Game Has Changed: Why Strategic Capacity Is the New Competitive Advantage
The Game Has Changed: Why Strategic Capacity Is the New Competitive Advantage
The Game Has Changed: Why Strategic Capacity Is the New Competitive Advantage
KEYNOTE - 45-75 MIN - ADVISOR & CEO AUDIENCES
A paradigm-shift keynote for audiences ready to be challenged. Private equity has been running this playbook for decades — building businesses that don't depend on any one person, that deliver predictable cash flows, and that attract premium valuations. George shows how any private business can run a PE-style play on itself — and why advisors who understand this will dominate the next decade.
- Why the old model of business advisory is losing ground fast
- How PE operators build value — and how to apply it to private businesses
- The Strategic Capacity framework as a competitive moat for advisors
- What the next 10 years looks like for the advisor who gets this right
Best for: AICPA · AM&AA · ACG · Financial Services Conferences
BEST FOR: AICPA: AM&AA - ACG - FINANCIAL SERVICES CONFERENCES
Taking Action! 3 Strategies that Can Double Your Business
Taking Action! 3 Strategies that Can Double Your Business
Taking Action! 3 Strategies that Can Double Your Business
WORKSHOP - HALF-DAY OR FULL DAY - CEO AND OWNER AUDIENCES
A working session built for CEOs and business owners who are done with theory and ready to move. George facilitates a structured workshop where participants map their own business against the 3 Dimensions of Business Growth, identify their highest-leverage gaps, and leave with a concrete 90-day action plan. Energizing, practical, and immediately valuable.
- A scored self-assessment across the 3 Dimensions of Business Growth
- Identification of the 2–3 highest-leverage opportunities in their specific business
- Three proven strategies for compounding growth — cash flow, scale, and value
- A 90-day action plan with clear accountability built in
BEST FOR: CEO PEER GROUPS - VISTAGE - YPO - EO - CORPORATE LEADERSHIP RETREATS
What Led Zeppelin Teaches Us About Business Growth
Taking Action! 3 Strategies that Can Double Your Business
Taking Action! 3 Strategies that Can Double Your Business
CEO WORKSHOP - 60-90 MIN - EXECUTIVE AUDIENCES
The most entertaining room in the building. George opens with a question: what did Led Zeppelin figure out in 1968 that most businesses still haven't? The answer — that iconic, lasting performance requires the right people playing the right parts in a system that's bigger than any one of them — becomes the entry point into Strategic Capacity. Packed with storytelling, analogies, and genuine insight. CEOs love it. Peer groups book it twice.
- Why talent alone doesn't create legendary performance — in music or business
- The system-vs-person distinction that separates great businesses from dependent ones
- How to build a business that performs whether or not the founder is in the room
- The Strategic Capacity checklist — a takeaway tool executives use immediately
BEST FOR: CEO PEER GROUPS - EXECUTIVE DINNERS - HIGH-ENERGY KEYNOTES
George Moves the Room
WHAT EVENT ORGANIZERS & ATTENDEES SAY
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George delivered one of the highest-rated sessions we've had at our annual summit. He has the rare ability to make a sophisticated framework feel immediately actionable — our members left energized and equipped.
[Event Organizer Name]
Executive Director·[Association Name]
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Our Vistage group had George facilitate the Taking Action workshop. The conversation didn't stop at lunch — members were still applying the framework at our next meeting six weeks later. That almost never happens.
[Chair Name] Vistage Chair · [City]
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George is the real deal. He's not presenting theory — he's sharing a decade of hard-won experience with thousands of business cases behind it. Our advisors walked out of that session with a new way of seeing their clients' businesses.
[Advisor Name]
Managing Partner · [Firm Name]